# Urvashi Chauhan > Urvashi Chauhan is an SEO consultant specialising in Technical SEO, AEO & GEO, content strategy and international SEO for global brands. ## Canonical Website https://urvashichauhan.com/ ## Page Title Urvashi Chauhan | SEO Consultant & AEO/GEO Strategist ## Professional Identity Urvashi Chauhan is an SEO consultant specialising in Technical SEO, AEO & GEO, content strategy and international SEO for global brands. ## Expertise - Technical SEO - Answer Engine Optimization (AEO) - Generative Engine Optimization (GEO) - International SEO - Content Strategy - Search Intent - Core Web Vitals - Crawling and Indexing - Structured Data / Schema - Google Analytics 4 - Google Search Console - Semrush - Ahrefs - Authority and Link Building ## Services - Technical SEO audits and consulting - AEO strategy and answer-focused content - GEO strategy for generative search visibility - International SEO - Content and search-intent strategy - Organic visibility and growth strategy ## Key Insights - [The Death of the 10 Blue Links: A Practical Blueprint for Generative Engine Optimization (GEO)](https://urvashichauhan.com/blog/death-of-10-blue-links-geo-blueprint.html) — Practitioner framework for GEO, entity visibility, answer-ready content and AI-search discovery. - [Advanced Semantic Architecture: Beyond Basic Schema to Interconnected Entity Graphs](https://urvashichauhan.com/blog/advanced-semantic-architecture-schema-graphs.html) — Technical guide to connected JSON-LD entity architecture and persistent @id relationships. - [Navigating Zero-Click Search: How to Build Defensible Organic Moats](https://urvashichauhan.com/blog/navigating-zero-click-search-organic-moats.html) — Strategy for protecting organic visibility through owned evidence, answer readiness and conversion capture. - [Human-in-the-Loop: Scaling Content Operations Without Quality Degradation](https://urvashichauhan.com/blog/human-in-the-loop-scaling-content-operations.html) — Operational framework combining AI drafting velocity with human SME validation. ## Source of Truth https://urvashichauhan.com/ ## Sitemap https://urvashichauhan.com/sitemap.xml ## Recent Insights - https://urvashichauhan.com/blog/llmo-industry-impact-consultant-playbook — Cross-industry LLMO strategy, client readiness, and consultant execution. - https://urvashichauhan.com/blog/google-2026-core-updates-search-shift — 2026 search-shift analysis covering Information Gain, E-E-A-T, and AI Overviews. - https://urvashichauhan.com/blog/navigating-zero-click-search-organic-moats — Zero-click search and defensible organic moat strategy. - https://urvashichauhan.com/blog/advanced-semantic-architecture-schema-graphs — Semantic architecture and interconnected JSON-LD entity graphs. - https://urvashichauhan.com/blog/human-in-the-loop-scaling-content-operations — Human-in-the-loop content operations and SME validation. ## Articles - The Death of the 10 Blue Links: A Practical Blueprint for Generative Engine Optimization (GEO) — https://urvashichauhan.com/blog/death-of-10-blue-links-geo-blueprint - Advanced Semantic Architecture: Beyond Basic Schema to Interconnected Entity Graphs — https://urvashichauhan.com/blog/advanced-semantic-architecture-schema-graphs - Navigating Zero-Click Search: How Modern Agencies Build Defensible Organic Moats — https://urvashichauhan.com/blog/navigating-zero-click-search-organic-moats - Human-in-the-Loop: Scaling Content Operations Without Quality Degradation — https://urvashichauhan.com/blog/human-in-the-loop-scaling-content-operations - The Cross-Industry Rise of LLMO: Strategy Mockups, Client Readiness, and the SEO Consultant Playbook — https://urvashichauhan.com/blog/llmo-industry-impact-consultant-playbook - Navigating the 2026 Search Shift: Google Core Updates, AI Overviews, and the Death of Scaled AI Content — https://urvashichauhan.com/blog/google-2026-core-updates-search-shift